Business Problem
Decreasing Customer Engagement

Business Goal
Engage and Retain Clients in the Program
- Encourage customers to use goods and services provided by the program's partners.
- Promote the usage of the bank's products, mainly debit and credit card transactions.
Task & Individual Contribution
Design a Cross-Platform Solution

Team & XFN

Design process

User Flow

iOS
Entry Point


iOS
Try it on Your Smartphone, or Explore the Design Below

iOS
Promo Page


iOS
Registration



iOS
Partners



iOS
Rewards Home Page

Rewards Grades

iOS
Rewards Grades


iOS
Rewards Objectives

iOS
Rewards Categories


iOS
FAQ

Design Preview
Sber Portal







Design Preview
Sber Box Top







Result
10% increase in engagement rate
Users are able to use rewards program via Sber devices which leads to engagement rate increase